Choose Your Words Carefully: Social Media, Social Justice and the Workplace by Susan GreeneCall Number: 41 Hofstra Lab. & Emp. L.J. 363 (2024)
Publication Date: 2024
In an age of social and political activism, speech has become an important corporate tool. This may be a profit-maximizing marketing strategy, as a cynic might say, or an initiative to use power for the greater good, as an idealist might say. Regardless, today's corporate speech extends far beyond the ambit of a company's services or expertise and well into caustic social and political terrain. And the more that companies speak, the more pressure there is for companies to continue to speak. As pressure to speak intensifies, corporate communications and public relations departments take on the unenviable task of wordsmithing statements that aim to say just enough to have substance, while dodging the many perils of misspeaking on fractious issues. Yet, for all that careful vetting, companies are comprised of employees, whose speech may be more impulsive than that of their employer.